RM of BTS performs during the 2026 iHeartRadio Music Festival in Las Vegas in September. Ethan Miller/Getty Images
Ethan Miller/Getty Images
The gift shop at the San Francisco Museum of Modern Art is expecting a huge rush over the next few months.
“This is hands down the most inventory that we’ve ever front-loaded for an exhibition,” said the museum’s director of retail, Shane Salvata.
The reason for the merch overdrive is K-pop band BTS —
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